Sales Enablement: Nice-to-have or Need-to-have? [Special RevOps Podcast Episode]
Sales Strategy & Enablement by Revenue.io
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The Challenge of Enablement in the Technology Space
Howard Kurtz: The challenge that I see in the technology space is that we're attempting to get people to change way too many behaviors at once. He says tech leaders need to think about places where people live and where they spend their time instead of trying to own everything. "We're all trying to serve the same folks our salespeople are rev obsolete but we're all Trying to Own Everything," he adds.
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