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57 // Messaging with Hilary Maloney
Metamuse
Is Apple Really a Product Marketer?
i think sometimes these big brands that we all have so much experience with can help us just add a little more context to these very esoteric ideas ofinga product and brand. I think one other great example to think about is apple as a brand. Even messaging kind of can push you toward, how do we express this implicitly, right? And not everything needs to be in explicit terms.
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