
5 Trends for 2023 In 25 Minutes with Vayner - The Sweathead Trend Bender Series (Olayinka Ajibola & Hayley Grant, Vayner)
Sweathead, A Strategy Podcast
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New Americana and Banks
Hailey says she wants to do a new Americana really well this year. When we think about the ways that North Americana or the United States patriotism is going to be used, it's really interesting when you start thinking about brands like financial institutions and higher education. I think this trend will allow people to have a little bit more of a playground, a bitMore of a sense of humor than something that feels like bald eagle, American flag,. patriotism has this kind of owned the Americana conversation for some time in the United States.
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