Creating a New Offer for Casha Plusa

The biggest thing is your current one is not selling. Like that means we have to change something if it's not selling. We had some one recently where they pitched it to 20 thousand people and got three sale hows like, "We've got to fix the offer positioning" So those are kind of your options, and an exercise that you can go through. And so me, i came up with a lot of ideas throughout this process, and decided, ok, cashaplusa is going to make the biggest impact on people,. It's also going to be the most attainable, affordable. That's what we went forward with, launching first.