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Crafting Culture by Turning Insights into Actions: Didier Elzinga

Creative Confidence Podcast

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The Null Hypothesis Is a Consulting Trick to Change the Outcome

CNN's John Defterios talks about the power of data and how to use it for good. He says people often think they have to convince someone to do something, but there is always a choice. Data can be used in both positive and negative ways, he adds.

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