From working in an investment bank to running an award-winning Shopify apps | Interview with Björn Forsberg
Yalla Let's Code
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From Banking to App Development
This chapter explores the journey of a company founded from investment banking roots, detailing the importance of family in its naming and the development of their first Shopify app. The speakers discuss their evolution in app development, emphasizing market-driven solutions and the collaborative spirit of the Shopify community. They also delve into pricing strategies, highlighting the balance between subscription models and one-time purchases, while stressing the importance of transparency and customer communication.
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