
112 - Corey Haines Opens The Saas Marketing Playbook
The Marketing Millennials
00:00
How Do You Make the Most Out of a Shoestring Budget?
I love the kind of zero to one stage of SaaS companies and helping them get their initial traction. I especially have a soft spot in my heart for like indie hackers and bootstrappers who are just kind of making it work nights and weekends and literally don't have a budget whatsoever. There's a couple of starting points that really help with working on a shoestring budget, especially when you're kind of going up against one of the big guys. And so I had to learn it really the hard way and kind of through necessity because a lot of startups I was working with or helping were not VC backed.
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