The Biggest Mistake I Made Before, During or After a Campaign

The biggest mistake I made recently was letting our communication with backers slack after the campaign is around the holidays. Because you want to back a winner. That's why there's so many patriots fans that don't live anywhere near New England, because people love to back a winners. Then if it's not fun, it's just the way our human psychology works. And so some thing to think about as far as Facebook ads, I'm not going to say that's better or worse, but that's definitely a way to do it.