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8min chapter
AI Dependency in Sales and Its Consequences
The Win Rate Podcast with Andy Paul
Understanding the Buyer’s Perspective in Sales
This chapter emphasizes the necessity of understanding the buyer's perspective in sales, highlighting the misalignment between current sales methodologies and buyer needs. It advocates for a more collaborative approach, urging sellers to adapt their strategies by considering individual stakeholder motivations and the broader business context.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode