Joe and Alyssa have 30 seconds to share their answers. Joe: I would immediately begin to engage my team members and staff to use video to share their story about why they're so passionate for the outdoors. Alyssa: I would produce a lot of marketing material that would reinforce that idea both within and within our wider community. The winner will go home with a free live stream pass for the Masters of Scale Summit, October 18th through 20th,. It includes a LinkedIn Premium Business subscription and a better up coaching membership for one year. You will also receive one of our famous Epic gift boxes. We'll be back in a moment from Jennifer Lopez, Head of Innovation at Capital One