Ben Reason ‘The Velocities of Change with the Founder of Livework’
The Human Centered Design Podcast (Premium)
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The Double Diamond
In 1995, the double diamond hadn't been created. There was an interest in using design to evoke change. The first job that I got that was more than Mac Monkey work was with a company emerging out of marketing advertising background and they were exploring the internet. So we were primarily making websites and actually digital advertising stuff. It's kind of fascinating because we were working with all these brands who were just trying to put adverts on the internet and it was kind of dumb I think. And then we stumbled across the first thing that I felt was meaningful: We did some work for the Royal Automobile Club for the RAC and the UK.
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