C2E12 - Competing (and winning) against bigger firms
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Competing with Giants: Strategies for Smaller Consultancies
This chapter explores how smaller consultancies can effectively compete against larger firms by carving out unique niches and avoiding direct competition. It highlights the importance of targeting specific client needs and addressing problems that larger firms overlook. Through sports metaphors, the discussion emphasizes the value of specialization and agility as key advantages for smaller players in the consulting industry.
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