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1754: The 4 Keys to Creating Powerful Launches by Jeff Goins of Goins Writer on Creative Work and Business Success

Optimal Work Daily - Career, Productivity and Entrepreneurship

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The Art of Generating Demand Through Genuine Scarcity

This chapter explores effective strategies for product launches, focusing on the role of genuine scarcity in marketing. It highlights how fostering trust and urgency can enhance consumer interest while emphasizing the importance of generosity prior to the launch for building anticipation.

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