2min chapter

Product Market Fit cover image

EP9: Pivoting to success; w/ Sara Mauskopf, founder & CEO, Winnie — Product Market Fit podcast

Product Market Fit

CHAPTER

Winnie

We didn't even have usage. We could get parents to like download it. But getting them to come back and use it again was actually really, really hard. And so we saw on our metrics right away that we didn't have product market fit. It's not enough to just have some utility. You have to be so useful and so life changing as a product. I mean, unless you are making their lives easier in some really substantial way or better, they just won't have the time or energy to use you,. Even if you're completely free.

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