Content and Conversation: Organic Growth Insights from Siege Media cover image

Recession-Proof Content Marketing w/ Bernard Huang

Content and Conversation: Organic Growth Insights from Siege Media

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The Importance of Content Marketing

Don't think of content marketing just as a top and middle funnel approach. It's really a bottom funnel approach that's possible here. If you feel comfortable talking about your competitors, same with alternative versus queries, update content more than you do net new. There's so many ways to get more out of what you currently have.

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