You may already know my position on MTBF. If not, in short, do not use MTBF at all, ever, in any form. So what should we use instead.

what specific steps you can take to help your customer actually use your the stated reliability goal and not MTBF.

No time to understand MTBF, and your organization relies on the reliability of its products, you are almost certainly in trouble.

The proper and improver responses to someone asking about or requesting MTBF information. Some to avoid and some to use regularly.

If you want to learn more about MTBF testing and how it might (or might not) work then view this recording.

This morning's email included a question on why I was so against using MTBF. This episode is my answer and why one should avoid MTBF