Annie Duke: When To Quit, Monkeys vs Pedestals & The Dark Side of Goals
Creator Lab - interviews with entrepreneurs and startup founders
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The Sunk Cost Fallacy
The sunk cost fallacy is when you started to sort of lose in something, we have a tendency to want to spend more in the future. So those kinds of things can cause you to concentrate capital in an attempt to save what you've already put into something. And that's something that we think about a lot over at first round, trying to avoid that particular error. The evidence on this is very, very strong that we do.
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