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"Ted Sarandos"

SmartLess

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From DVDs to Streaming: The Evolution of Content Creation

This chapter explores the transformation of the DVD rental business to streaming platforms, highlighting the nostalgia for video stores and ongoing DVD popularity. It examines the speaker's journey from understanding film distribution to becoming a decision-maker in content creation, discussing the creative freedoms and challenges encountered in this process. The conversation critiques traditional industry practices like pilot testing and emphasizes the need for a collaborative approach between creatives and networks to foster innovative content.

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