Are You Using UA and GE4 in Parallel?

If you already have universal analytics, keep it. And then until it stops working and then at the same time install Google Analytics 4. For example, if you are using Google Tag Manager with GE with GTM, then your migration will be slightly faster because you already have triggers. When it comes to e-commerce tracking, one welcome thing is that they have more events related toe-commerce tracking. But I would not agree unless you're working with some standard e-commerce platform. Some metrics might still be missing. Recently they removed the metrics which were cart to detail and buy to detail metrics. Because those ratios were helpful to notice, let's say, some outliers in a good