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Brave New Work 24. Ready For Anything: Strategy

At Work with The Ready

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Red Teaming and Strategic Adaptation

This chapter explores the practice of red teaming, urging teams to anticipate competitive threats while fostering creativity in strategic planning. It discusses the necessity for organizations to continually adapt their strategies in response to swift market changes, emphasizing the need for innovation and agility. With real-world examples, the chapter highlights how businesses can pivot during crises, focusing on community support and the importance of maintaining relevance in a dynamic environment.

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