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Andrew Dudum (hims & hers) - The Future of Telehealth

Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands

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Authenticity and Building a Community

This chapter highlights the importance of authenticity in building a brand and creating a sense of community in the healthcare industry. The speaker emphasizes the need for a safe space for customers to discuss sensitive topics and normalize health issues. They discuss how their own company, hymns and hers, focuses on invigorating people to take care of themselves using humor, irreverence, and appealing aesthetics.

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