The Importance of Localization in Waterstones

When you started though you could see things that other people couldn't. so you put an end to the agreement with publishers to have books prominently displayed on the tables at the front of the stores i remember them um and you decided to get rid of this sort of three for two offer which was huge income to waterstones. You stripped out an immense number of head office jobs but use those savings to reinvest in our shops  so they could get on and and turn themselves into well as good as they were capable of doing book shops. And again i do not believe that i with my obviously very bbc middle class voice should be telling people in grimsby or altern or blackpool how to