160 - How Marketing and Sales Can Work Together, with Leslie Venetz
The Marketing Millennials
00:00
How to Embrace the Sales Lead Approach
Sally Kohn: Stumbled in the sales, didn't want to do it. Thought it was like, you know, all the bad things, right? Super slimy, super high pressure, like manipulative con artist. Once I figured out that sales wasn't evil, if it was actually about helping people, it was going to be my lifelong profession. So we talked a little bit before the show about how marketing should embrace the sales lead approach and then how also sales should have that deep affection about marketing. What does it mean for marketing to embrace the sales that approach? Yeah.
Transcript
Play full episode
