Origin Energy's Floating Offshore Wind Project

French nuclear giant EDF has bought a massive potential floating offshore wind project of Newcastle. origin energy came out with its results this week, still waiting to hear finally on the bid from Brookfield and their gas partner who wants the LNG business. The missing piece has always been for all of the big gen tailors, the marketing proposition. Why should I buy electricity from origin other than it might be a cent or two different in price to anyone else?