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174: Using your podcast to become MicroFamous with Matt Johnson

Podcasting Business School

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Is the Guest to Client Model Working?

The guest to client model is great in the early days, but ultimately you want to start building an audience where the audience is nurtured over the course of six to 12 months. And then i want to the that relationship, not by sales follow up, necessarily, but by making strategic introductions behind the scenes and building a real relationship. We track our networking strategyes all based around introducing potcass guests and hosts to each other. Whenwo track those metricsa because the more, the more introductions we make, the more good things happen.

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