8min chapter

The Town with Matthew Belloni cover image

Five Major Music Business Questions After the Grammy's

The Town with Matthew Belloni

CHAPTER

The Impact of TikTok on Music Consumption

This chapter explores the influence of TikTok on the chart performance of UMG artists and the changing demographics of music consumption. It highlights the power shift towards legacy catalog artists and discusses the revenue shift in the music industry. The chapter also mentions the decline of hip hop in the Grammy's and raises questions about diversity in the Recording Academy membership.

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