Email Marketing Tips and Best Practices

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Today my special guest is Sue Glenn. Sue is the Marketing Director of Diverse Marketing and Web Design. Her passion is helping entrepreneurs and small businesses up level with email marketing.  She teaches proven strategies through workshops, online courses and one-on-one coaching. She also has an online course called Email With Ease. 

In this episode, we cover 5 best practices to help you supercharge your email marketing: 

• Tips on building your email list (the right way)
• The 80/20 rule with your email content and how to find stellar content to share with your email list (hint: it doesn't have to be all of your own content!)
• The must-have design elements so you don't end up in the trash or spam folder
• Tips and tricks to increase open and clickthrough rates
• Why it's important to review your email analytics and what to look for

Links mentioned in this episode:

✅ Where you can find Sue: https://diversemarketing.net/ and https://instagram.com/suevglenn

➡️Episode show notes: https://destinicopp.com/podcast/99a

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