What Is Subjective?

The first thing we're going to do is strip back the lairs. Let's build on your real foundation and find some solid stuff to build a portfolio that won't just be cool, but will truly connect. When we talk about creativity, i think one of the things that we get confused by is this idea of its being subjective. Subjective means that you define what is good. And if you don't actually put in the work of defining what is good and creating, you know, really setting your targets and really understanding what is it that i'm looking for, you can really get at a whack.