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7. Animal Urine

The Economics of Everyday Things

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Coyote Urine: A Communication Player in the Wild

The deer population in the US grew from around 300,000 to 32 million between 1900 and 2020. All those deer were wreaking havoc on newly created suburbs and rural developments. A Clemson University report pegged the total damage that deer inflicted on gardens landscaping at $250 million per year. Homeowners were in desperate need of a solution.

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