The Looming NBA Rights Bonanza
The Town with Matthew Belloni
00:00
In Season Tournament
The NBA is like no other league in terms of the difference between regular season and playoff play. People fans really don't tune in for those 82 games because they know things are going to get ratcheted up in a big way come the postseason. I think by raising the stakes there, it's going to give the casual fan a reason to tune in, which should help ratings.
Transcript
Play full episode
