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Deion “Coach Prime” Sanders on How to Elevate and Dominate: 21 Ways to Win On and Off the Field

Corporate Competitor Podcast

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Emphasizing Character and Continuous Improvement

The chapter explores the coach's perspective on character assessment in players and the importance of prioritizing character over athleticism. It also delves into personal anecdotes, discussing the qualities of being a 'fixer' and the significance of honesty and accountability in leadership. The conversation highlights the correlation between personal growth and attracting the right individuals, stressing the value of continuous improvement and building confidence through hard work.

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