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14min chapter
240. Charles Buist, Spetsas and Buist — Niche Authority: How to Find and Dominate Your Legal Blue Ocean
Personal Injury Mastermind
Niche Legal Areas and Marketing Strategies
The chapter focuses on finding niche areas within the legal field to dominate and stand out, with discussions on identifying niche areas like dental malpractice and negligent security cases. Strategies for marketing in niche legal areas are highlighted, emphasizing client research, long-tail keywords, and building trust over time. The episode also touches on managing a high volume of cases efficiently through data-backed legal strategies and the challenges of growth versus profit in expanding a legal practice.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode