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Innovation 2.0: Do Less

Hidden Brain

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The Power of Subtraction

This chapter examines the often-overlooked value of subtraction in problem-solving and design, illustrated with a personal story of building a Lego bridge. It highlights how subtraction can lead to innovative solutions in various contexts, including architecture and home renovations, while addressing cultural tendencies that favor addition. By exploring psychological barriers and societal expectations, the chapter encourages a shift in mindset towards embracing reduction for more effective creativity and decision-making.

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