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S04.EP01 - How to Become a Brand Consultant

JUST Branding

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What's the Difference Between a Brand Consultant and a Designer?

Having the belief that you will get there with the client, I think is very, very important to kind of, yeah, just being slightly uncomfortable. The other thing that you need to be good at is have great communication skills and listening skills. If you're interested in getting into this space and have no experience in it, then I think you need to start getting some experience,. But that doesn't mean jumping in and working with Coca-Cola, right? Because that's never going to happen. Starting small, maybe starting with some charities, maybe small startup businesses, just to kind of understand how these businesses tick and how you can begin to add value.

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