211 - American Soy - A Discussion About Soybean Production and Sales
The Business of Agriculture Podcast
00:00
A Look at the Future of Marketing and Promotion
In the 19 eighties, a couple of ag commodity groups got together and said we need to spend some money on promotion. And so for every bushel that they sell, a, you grab wat a penny a bushel, or something like this, it's half a percentage point of the sales price. So running the numbers here, that means you'd be at tat 12 cents. Three coming back to us, three comes to you, and three goes to the state riso every bushel you're getting three cents.
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