419: Dux-Soup: From Side Project to Bootstrapped 7-Figure SaaS - with Will van der Sanden
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
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Freemium Launch Success
This chapter explores the launch strategy of a software product utilizing a freemium model, focusing on user engagement through minimal commitment and influencer marketing. It highlights the importance of organic relationships and product discovery within online marketplaces like the Chrome Web Store, which significantly aided in the product's early adoption.
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