2min chapter

Acquired cover image

Acquired Episode 16: Midroll + Stitcher (acquired by Scripps)

Acquired

CHAPTER

What We Could Tell Them

Even brand advertising requires an amount of measurement beyond what's available in pod casting. 60 to 70 % or higher of a of listens are going to come through apple's i o s player. We can tell the ip addresses in cities that people are coming from, ndand the clients, but we have no idea how many people actually got to that point in the episodet That's one of the critical pieces.

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