The chapter discusses the concept of communication and its role in hindering progress. It highlights the agile method as an example of effective communication and emphasizes the importance of visual communication and delivering tangible results.
The rules of business are changing. And those rules are being written by some … unlikely characters.
Andrew McAfee is a Principal Research Scientist at the MIT Sloan School of Management and author of a number of books, including The Geek Way. Mary Long caught up with McAfee to discuss how culture shapes companies – and brings about impressive returns along the way. They discuss:
- The power of “geekiness”
- How Satya Nadella turned Microsoft around
- And why Amazon *wants* to see billion-dollar failures.
Tickers discussed: AMZN, MSFT, AAPL, GOOG, META
Host: Mary Long
Guest: Andrew McAfee
Producer: Ricky Mulvey
Engineers: Dan Boyd, Rick Engdahl
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