Branding in the Spotlight: Cracker Barrel's Logo Controversy

This chapter explores Cracker Barrel's significant branding shift from a nostalgic logo to a modern design and its impact on consumer perception. It discusses the interplay between corporate branding, political influence, and the challenges iconic American brands face in maintaining their identity amidst public and presidential pressures.

Transcript

Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!

Get the app