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Stocks Climb on Economic and Trade Optimism

Bloomberg Businessweek

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Apple's Market Challenges and Future Dilemmas

This chapter examines the recent fluctuations in Apple shares amidst ongoing challenges such as tariffs and U.S. production pressures. It discusses the implications of these trade issues on the company and its rivals while reflecting on strategies employed by Apple's leadership in navigating these complexities. The chapter also highlights the potential impact of Johnny Ive's partnership with OpenAI on Apple's competitive edge in the AI sector.

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