191: Ebike Revolution with Cannondale, Cowboy, Vanmoof, Ampler and Lekker
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Tange: The Future of Bike Shops
Tange: I feel like has evolved throughout the e-bike revolution where now we're sort of seeing three competing business models. So at Cover, we started with D2C. But in 2023, we believe that there is no D2C brand anymore and you need a mix of clicks and bricks. And so if I look at the mix today, more than 50% of our sales, they still come from the website. We also have a network of technicians at home technicians in 80 cities. You can also take a bike and go to your bike shop in your city and that guy will fix it for you.
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