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How to Turn 1 Subscriber into 10: Get More Referrals With These Tactics

Growth In Reverse (Newsletter Growth & Email Marketing)

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Harnessing the Power of Referrals for Subscriber Growth

This chapter discusses effective referral strategies for expanding a subscriber list, illustrating how even a single subscriber can trigger substantial growth. It introduces the concept of a 'copper bullet' as a practical, if not revolutionary, approach to leveraging referrals across various email service providers.

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