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SHORT FORM to PODCAST HOST: No BS tips from podcast strategist w/ Dylan Schmidt

Creators Are Brands

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How Many Podcasts Are There?

Podcasts are a way of creating content that creators that have built audiences are excited about, and it's easier to sell sponsorships for. It's also more evergreen. Once you find a show you like, they usually go in, or batch binge. If you don't have a platform, though, does it still make sense for me? Maybe people might be asking, like, well, I don't have an Instagram audience but my TikTok audience is huge. Like not people are exclusively, like they are exclusively watching the clips that is accurate, but it's not 100%.

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