The Hard Part with Evan McCann cover image

Philippe-Antoine Lehoux from Missive

The Hard Part with Evan McCann

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Navigating Challenges in Product Evolution

This chapter recounts the journey of the Conference Batch product, detailing its rise, decline during the pandemic, and eventual sale as focus shifted to Missive. The speakers reflect on the challenges of scaling a business, the importance of customer feedback, and the need for effective leadership as they transition from a small team to a larger organization. They also discuss the evolving email landscape, the impact of competition, and their optimism for continued growth amidst changing technological trends.

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