Reinforcement Learning for Personalization at Spotify with Tony Jebara - #609
The TWIML AI Podcast (formerly This Week in Machine Learning & Artificial Intelligence)
Understanding User Engagement and Lifetime Value
This chapter explores the intricacies of user engagement and retention on digital platforms, emphasizing the challenges of attribution and the importance of user actions in habit formation. It also discusses the use of reinforcement learning to calculate Lifetime Value (LTV) for subscription users, considering various factors that influence subscription retention over a five-year period.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
