S4 E11: The Argument for Marketing Warfare/The FTC Won’t Let Amazon Be /How to Crush TikTok Shop
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The Amazon FTC Complaint
Stripe has not built a bigger moat around that type of network effect. I'm surprised they haven't just slipped it right in and been like, you know, 0.1% off of your transaction fee if you use one-click checkout from Stripe. That would be insane. The FTC said Amazon is using manipulative tactics to get people to enroll in prime and making it really hard to unsubscribe. It's 72 percent according to insider intelligence. 96 million households have a paid Prime membership.
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