The Rise of AI in Advertising
The Duct Tape Marketing Podcast
00:00
How to Stop Running Brand Ads
Trevor: When we stop running what I would call brand ads are performance ads. Don't perform as well. We've seen this a lot over the past year and a half since I always 14. A lot of businesses couldn't see the same results from their Facebook ads because of all of the tracking changes. And so they started pulling back on Facebook spend starting with top of funnel spend.
Transcript
Play full episode
