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Season 5, Episode 23: Meta's AI advertising playbook (with Matt Steiner)

Mobile Dev Memo Podcast

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Meta's AI Revolution in Advertising

This chapter explores Meta's cutting-edge advancements in AI technology for advertising, focusing on its historical commitment to AI research and the integration of generative AI. It highlights the transformative impact of tailored ad content, the balance of human creativity, and the unconventional strategies used by advertisers in the mobile gaming industry.

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