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The origins of self-help writing are often traced back to ancient times. This episode talks through some early versions of it, the goal-setting advice of a founding father, and the beginnings of the modern self-help genre.

Research:

• Brady, Diane. “Charles Manson’s Turning Point: Dale Carnegie Classes.” Bloomberg Businessweek. July 22, 2013. https://web.archive.org/web/20130925204803/http://www.businessweek.com/articles/2013-07-22/charles-mansons-turning-point-dale-carnegie-classes
• Britannica Editors. "Lunyu". Encyclopedia Britannica, 29 Jan. 2019, https://www.britannica.com/topic/Lunyu
• Britannica Editors. "Norman Vincent Peale". Encyclopedia Britannica, 27 May. 2025, https://www.britannica.com/biography/Norman-Vincent-Peale
• Carnegie, Dale. “How to Win Friends and Influence People.” London. Vermillion. Digital: https://dn720004.ca.archive.org/0/items/english-collections-1/How%20To%20Win%20Friends%20And%20Influence%20People%20-%20Carnegie%2C%20Dale.pdf
• Fairbanks, Douglas. “Laugh and Live.” New York. Britton Publishing Company. 1917. https://www.gutenberg.org/cache/epub/12887/pg12887.txt
• Fontaine, Carole R. “A Modern Look at Ancient Wisdom: The Instruction of Ptahhotep Revisited.” The Biblical Archaeologist, vol. 44, no. 3, 1981, pp. 155–60. JSTOR, https://doi.org/10.2307/3209606
• Franklin, Benjamin. “The Autobiography of Benjamin Franklin.” HENRY HOLT AND COMPANY. 1916. https://www.gutenberg.org/files/20203/20203-h/20203-h.htm#X
• Battiscombe G. “THE INSTRUCTION OF PTAH-HOTEP AND THE INSTRUCTION OF
  KE'GEMNI: THE OLDEST BOOKS IN THE WORLD.” London. John Murray. 1906. https://www.gutenberg.org/files/30508/30508-h/30508-h.htm
• Lilienfeld, Scott O. and Hal Arkowitz. “Can positive thinking be negative?” Scientific American. May 1, 2011. https://www.scientificamerican.com/article/can-positive-thinking-be-negative/
• Ray, J. D. “Egyptian Wisdom Literature.” Wisdom in Ancient Israel. Ed. John Day, Robert P. Gordon, and Hugh Godfrey Maturin Williamson. Cambridge: Cambridge University Press, 1995. 17–29. 
• Stableford, Brian. “Samuel Smiles.” Ebsco. 2023. https://www.ebsco.com/research-starters/history/samuel-smiles
• Seneca, Lucius Annaius, and Garth D. Williams (tr.). “On the Shortness of Life.” https://ia601705.us.archive.org/25/items/SenecaOnTheShortnessOfLife/Seneca%20on%20the%20Shortness%20of%20Life.pdf
• Tabor, Nick. "Dale Carnegie". Encyclopedia Britannica, 20 Nov. 2025, https://www.britannica.com/biography/Dale-Carnegie

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