What Will Shoppers Be BUYING in 2023? Sarah Levinger
Adspend with Ash Melwani and Rabah Rahil
00:00
Is Your Message Going to Change?
Ashley Tisdall: In 2023, I think it's going to be super important for brands to remember that the consumers are a little nervous. A lot of our messaging has switched over to the buy-now pay-later. We did also pull some data based off of the consumers that were using after pay. The AOV was higher, the LTV was higher and conversion rate was higher.
Transcript
Play full episode
